Translink promotes face coverings on public transport with limited-edition designs

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Friday, October 9th, 2020

With face-coverings compulsory on public transport across Northern Ireland, Translink has partnered with local brand, Born & Bred, to design five limited-edition face coverings, as part of its latest efforts to remind everyone to wear a face-covering properly for their entire journey.


Translink Build Back Responsibly - Northern Ireland Newry news


The face coverings will be given away to passengers for free in stations across the country as part of Translink’s Building Back Responsibly campaign.



Inspired by ‘home’ and modelled by Translink’s staff, the bespoke designs include illustrations depicting the flow and connectivity of the region by bus and train.


Freelance Northern Ireland Copywriter Paul Malone - Tall Paul Marketing - NI Copywriter


It comes complete with warm local greetings to break down social barriers around ‘covering-up’.



As part of the initiative, Translink staff are reminding everyone to ‘follow four simple but important steps when using public transport: wear a face-covering, wash/sanitise your hands frequently, use touch-free ticket options and practice social distancing where possible. 

To find out more and for the chance to win a limited-edition face-covering follow the conversation online using #WearOneForEveryone. 




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