Large turnout for local digital event
Upwards of 55 companies from Armagh, Down, Tyrone, Louth and Monaghan attended a recent cross-border digital business event.
The Digital & Social Media Marketing Event, which took place at Banbridge Enterprise Centre, informed local firms on how digital marketing can assist them develop their business, particularly when trading on a cross-border basis.
The workshop was one of a series of digital networking events which are being held as part of Tradelinks 2, a cross border business development programme designed to grow the micro enterprise sector across Northern Ireland and the border counties.
Tradelinks is a partnership initiative delivered by Enterprise NI, the network of local Enterprise Agencies and the Border County Enterprise Boards.
Speaking at the event was Ciaran Lynch, founder and Managing Director of Niftynosh.com, spoke of his experiences of growing a successful e-commerce business.
NiftyNosh was launched in Autumn 2008, and was the first company in Northern Ireland to introduce the concept of ordering takeaway food online from independent restaurants and takeaways.
The company has enjoyed considerable growth in sales over the past two years, with restaurants and takeaways using its service across Northern Ireland, Scotland and London.
Other speakers at the event included: Claire Cunningham and Breda McGuigan from Aura Internet Services, who spoke about buying and selling on the Internet and the use of mobile apps and Daithi Conlan, from Website NI, whose specialist topic is Search Engine Optimization.
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